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Stop forcing your team into Salesforce workflows that don't fit. We build CRM systems that mirror how your business actually sells — with WhatsApp integration, AI lead scoring, and zero per-user licensing.
Neither is perfect. Here's when each option makes sense.
| Factor | Custom CRM | Salesforce | HubSpot | Zoho |
|---|---|---|---|---|
| Monthly Cost (20 users) | ₹0 (own servers) | ₹3-5L/month | ₹80K-2L/month | ₹20K-50K/month |
| Customization Depth | Unlimited | Apex/Flows (complex) | Limited | Moderate |
| WhatsApp Integration | Native, unlimited | Third-party add-on | Limited | Basic |
| Indian Payment Gateways | Razorpay, UPI, etc. | Limited India support | Stripe only | Basic |
| AI Features | Custom, unlimited | Einstein ($$) | Basic AI | Zia (basic) |
| Data Ownership | 100% yours | Salesforce cloud | HubSpot cloud | Zoho cloud |
| Time to Launch | 8-16 weeks | 4-8 weeks | 1-2 weeks | 1-2 weeks |
| Learning Curve | Built for your team | Steep | Easy | Moderate |
Visual Kanban pipeline, deal stages, probability scoring, automated reminders, and team-based access.
ML models trained on YOUR conversion patterns. Prioritize high-value leads automatically.
WhatsApp Business API, email sequences, SMS — all from one unified inbox.
Conversion funnels, rep performance, revenue forecasting, and cohort analysis.
Field sales app with offline support, location check-ins, photo capture, instant sync.
Migrate from Salesforce, HubSpot, Excel, or legacy. API integration with your stack.
One-time build. No per-user licensing. You own everything.
Best for: Startups, small sales teams
Get a Quote →Best for: Growing companies, 15-50 people
Get a Quote →Best for: Large organizations, 50+ users
Get a Quote →| Cost Component | Custom CRM | Salesforce Enterprise |
|---|---|---|
| Year 1 (Build + Setup) | ₹10L | ₹36L (licenses) + ₹10L (setup) |
| Years 2-5 (Annual) | ₹2L/year maintenance | ₹36L/year licenses |
| 5-Year Total | ₹18L | ₹1.8Cr+ |
| Per User/Month | ₹0 | ₹15K–₹30K |
Auto-generate GST-compliant invoices with HSN codes and e-invoicing.
Send quotes, follow-ups, and support directly from your CRM.
Razorpay, Cashfree, PhonePe, UPI — track payments automatically.
Hindi, Marathi, Tamil, Telugu interfaces for local teams.
Website that feeds leads directly into your CRM. Zero manual entry.
ExploreInventory, HR, finance alongside CRM — unified business system.
ExploreAI chatbots, email auto-responders, predictive analytics for your CRM.
ExploreBook a free CRM consultation. We'll map your sales process and tell you honestly whether custom or off-the-shelf is right.
Book Free CRM ConsultationNo spam · No credit card · Free scoping call included