Eliminating double-bookings and growing repeat visits by 41% for a 4-location salon chain
A premium salon chain with 4 locations in Mumbai was managing all appointments through a single WhatsApp group shared among staff. Double-bookings were happening weekly — two clients would arrive for the same slot with the same stylist, creating a poor experience and lost revenue. Product inventory was tracked in a notebook at each branch, with no cross-branch visibility; popular products would run out mid-week with no warning. Clients had no history records — a stylist leaving took their knowledge of every client's preferences with them. There was no way for clients to book online, and the owner had no visibility into which services, staff members, or locations were most profitable.